The importance of understanding your users, and what their needs and preferences, likes and dislikes are, can’t be emphasized any more. You can have the best idea, the perfect sales pitch and the prettiest product, but if your users aren’t happy your business will not go far.

The very foundation of creating solution-oriented and captivating User Experience Design begins with researching and understanding the current user state, the issues they may have in interacting with current user interface, and the changes in interface design that would alleviate frustration or confusion on the part of the user.

•   leading, planning and executing user research activities 

•   developing research protocols and screener material and recruiting research participants 

•   gathering user requirements 

•   employing research tools and methods, such as interviews, surveys (quantitative and qualitative), focus      groups, contextual inquiry, task analysis and persona creation

•   writing articulate, concise and action-oriented research reports

•   developing and conducting usability sessions  

•   employing usability methods like card-sort technique, heuristic evaluations, ethnography research, participatory      design,  A/B testing, competitive testing and others

•   measuring and tracking the progress of a product’s usability life 

•   recommending and proposing design solutions or changes based on usability study findings  

•   creating user-interface mockups  

•   staying abreast of the latest usability trends  

Contact Bestica to get your Usability Test and Usability Study on the fast track with high-impact results.

And, if you are a User Experience Researcher or a Usability Specialist/ Usability Consultant who is driven to ensure excellent usability of interface designs, visit our UX jobs . We may have your next full time or consulting UX Researcher job or Usability job waiting!